The gig economy and high speed internet has changed the way we work, especially for women who get more flexibility in terms of work options. The Employment Outlook Report by TeamLease, a recruitment platform, finds that women gig workers accounted for more than 68,000 jobs in the country last year.
India’s GDP could rise by 0.75 if participation of women in the workforce increases by 10 percentage points by 2025, according to The McKinsey Global Institute. With the multitude of opportunities present right now, it is a great time for more Indian women to become financially independent.
Let’s take a look at work-from home jobs for women in India for the digitally-skilled.
Social Media Management:
Every business wants to be on social media because every one of their customers is found on one social channel or the other. Most businesses are happy with outsourcing these tasks to freelancers who are skilled. It requires technical skills where you need to be scrappy with certain tools. What you need is familiarity with social media sites like Facebook, Twitter, LinkedIn, Instagram, etc.
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There is a lot of demand for freelance writers because businesses are looking to get more content written for their website, blogs, etc. Freelancer.in and Upwork are places where women can get work. Hiring of work-from-home professionals is high in this field because businesses want the writer’s expertise without having to hire someone full-time. You should be able to write sentences with correct grammar and structuring. It is even possible to get work as a regional language writer.
Social Media Influencer:
Do you have a unique skill that can educate or hook people into their screens? If yes, then you can become an online influencer. People who have a huge following on social media help brands to reach their audiences. You can be an influencer by posting interesting content on a variety of topics or a specific niche. From being a food influencer to being a popular cover singer, you can be anything. It takes time to gather a following, but if you play your cards right, you can make good money.
If you have an interest in a specific topic, then blogging is the way to go. You can create different types of content to educate and entertain your audience. The number of people who visit and engage with your blog is going to be the leverage you have over businesses that want your help.
Sponsored content, affiliate marketing, blog consulting, membership sites, public speaking, tutorials, etc., are some of the revenue streams with blogging. Either buy your own domain or host your blog on WordPress or Blogger.com.
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Thanks to video conferencing tools like Zoom and Skype, you can easily conduct educational/tutorial classes over the internet. You can either take classes on specific subjects for a batch of students or create online courses and host it on platforms like Teachable or Kajabi.
Udemy, Skillshare, Udacity, Lynda, are some of the marketplaces which encourage online tutors. The myths regarding learning things online has been dispelled with the pandemic forcing everyone to adopt an online-only policy.
If you think you have a creative streak and an eye for design, then graphic designing might be a great work-from-home opportunity for women. Starting from logo designing to graphics, posters, web design, etc., the requirements are endless. With more and more businesses looking to increase their presence on the internet, women will have a field day as a graphic designer.
If you are computer savvy and reasonably intelligent, a virtual assistant is fantastic for women while working from home. It involves providing support to C-suite executives or businesses who are looking to outsource repetitive tasks like data entry, doing basic research, creating presentations, running marketing campaigns, etc. You can narrow down your area of specification to become indispensable and make money from home.
If you have any of these skill sets, you can easily work from the comfort of your home. As mentioned earlier, more women in the workforce means an increase in GDP. The rising number of independent women also means happy and financially secure families.
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(Edited by Athira Nair)
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