What lies beyond the pandemic? MassForward is MassLive’s series examining the journey of Massachusetts’ businesses through and beyond the coronavirus pandemic.
Since the start of the coronavirus pandemic in March, Worcester’s largest venue, the DCU Center, has canceled 212 events through the end of the year.
More than 370,000 fewer people will congregate around the facility this year due to nearly every event being wiped out by the virus, according to Smith Travel Research.
The number likely climbs closer to about 700,000 when including all of the events across Central Massachusetts through the end of 2020.
Fewer events lead to fewer hotel bookings. Restaurants see their out-of-town visits decrease. The same is true for retail shops.
“The fall is usually a strong time [for tourism] because of the amount of conventions and meetings that take place,” Executive Director of Discover Central Massachusetts Monique Messier said. “The attendance that brings