With many stakeholders questioning their social contract with government and corporate institutions, how can leaders invest in, rebuild, and renew trust in these relationships?
For many business leaders, 2020 has been defined by the global pandemic. Yet our challenges as leaders won’t end with a COVID-19 vaccine. Underlying societal issues that have long simmered below the surface are questions that will likely last long after a COVID-19 inoculation is developed. Individuals are frustrated; many don’t believe they are being heard by their leaders in government or by corporate institutions—or are being treated fairly and equally.
These challenges are occurring against a backdrop of mistrust. According to the spring Edelman Trust Barometer, just 38% of global respondents believe business is doing “well” or “very well” at putting people before profits. Furthermore, only 41% of millennials believe business is making a positive societal impact, according to the Deloitte Global Millennial Survey